At Tulane University, Tim Demirjian met business partner Tomas Crowe and later linked with childhood friend Marc Kessler to launch Dezo, a revitalizing canned cocktail combining real fruit waters, electrolytes, and gluten‑free vodka. Tim now directs the brand’s partnerships, investor relations, and outreach. A native of Boston, he channels early work‑ethic habits developed as a golf caddy into building a wellness‑oriented beverage brand. On social media, his engaging content has earned him over 1.5M TikTok followers and 113K Instagram fans.